Category Archives: Digital Marketing

The Chainsmokers Creating a Storm in the Music Industry with Their Popularity

The field of music has become highly competitive in recent past as more and more artists come to the fore to showcase their creativity. The audience has also grown highly choosy when it comes to music because of the number of options available these days. One of the DJ cum Production Duo that has been in the news lately for all the right reasons is The Chainsmokers. They came to limelight in 2014 when they first released their first song Selfie, which was a huge hit and continues to be a hit number. It is the popularity of their first publicly released song Selfie that helped them enter the mainstream music industry. Since then, The Chainsmokers has been unstoppable and has published many different singles that have topped the charts for weeks.

The Chainsmokers has also won the Grammy Music Awards for Best Dance Recording for their single Don’t Let me Down. The duo launched their first studio album in the year 2017 by the name of Memories, Do Not Open. Apart from winning the Grammy Awards, The Chainsmokers has also won American Music Awards and iHeartRadio Music Awards. The Chainsmokers consist of two talented artists by the name of Alex Pall and Andrew Taggart and are managed by Adam Alpert. Presently, the Chainsmokers are winning the hearts of millions of people worldwide with their new song named Sick Boy, which they released in 2018. The Sick Boy has already been climbing the Billboards and charts gradually since it was launched.

Some other popular songs that were released by The Chainsmokers are Don’t Let me Down, Closer, Roses, and more. Their first two EP albums were Bouquet and Collage. The fact that both Andrew Taggart and Alex Pall has a background in music has helped them use their creativity in music production to the max, and create something new and different the people would love that. The Chainsmokers has been associated with significant labels such as Columbia, Sony, and Disruptor. Even though the first genre in which the Chainsmokers create their music is EDM and Pop, many of their songs are loved by rock music lovers as well.

A Few Facts About Marketing From White Shark Media

Years ago, if somebody wants to share their insight with the world, she would need to get in touch with a publishing house or an agent, prove that her insight was marketable and prove that she has an audience who will purchase her material. Today, she can set up a blog and instantly be connected with her target audience. However, it is not as easy as writing an article and then posting it somewhere. Digital marketing is difficult. That is why so many bloggers and businesses use White Shark Media for their marketing needs. White Shark Media is an agency that specializes in digital marketing, helping companies to expand their website and social media presence. They also published an article titled 20 Facts You Need To Know About The Marketing World, a few of which are outlined below.



Consumers Have A Very Short Attention Span

With the increase in technology, people expect results to be instant. They do not want to wait for the page to load or to wade through a big block of text and extract information. Anybody who is promoting content needs to keep this in mind. Of course, that is not to say that there is no place for long-form content. But it needs to be separated by headers and contain lists and bullet points. Companies can keep the attention of their audience by ensuring that they are not overwhelmed when they visit a page.



Many Consumers Check Websites Before Making A Purchase


People are more likely to buy from a company that exhibits professionalism and has a good reputation. That is what consumers are looking for. If a company has a third-rate website that is not user-friendly, is slow or full of obnoxious advertisements, the consumer will be more likely to turn their attention to another company that offers the same or a similar product.



Content Is The Future of Marketing

If an entrepreneur owns a wedding business, she needs to stay connected with her audience by publishing interesting and educational material. She could write articles and make videos about relationships, fashion, marriage, children, so that the audience will have a relationship with her that transcends customer/business.


White Shark Media draws these and many other helpful facts from their years of experience. They are experts in the field of digital marketing, and tips such as these help to establish that.