Category Archives: Campaign Expert

Major Medical Crisis at Osteo Relief Institute

Arthritis, a common condition, represents all joint diseases or joint pains. There are over 100 forms of arthritis, and a shocking number of 50 million adults in the United States of America suffer from different kinds. This condition is commonly experienced by women, and mostly in aged people. The highest cases of disability are caused by arthritis with osteoarthritis being the most common disease. It is also referred to as a degenerative joint disease, as it involves the degeneration of the soft tissue found between the joints.


When cartilage wears away, the bone rub against each other, thus causing swelling, pain, and stiffness. The joints eventually lose strength as the pain continuously increases. As there is no particular cure for this condition, it is possible to manage the pains. Factors that result in osteoarthritis condition include age, excessive weight, previous injury, and also family history. As stated before, this condition does not have a cure. Therefore, there are strategies that have implemented so as to achieve maximum relief, success, and good health. These strategies involve constant exercise, medical treatments, and also a healthy daily routine.

On the exercise category, it is important to involve oneself in physical activity so as to manage the pain as well as the loss of mobility that could be associated with arthritis. Also, engage in activities that are focused on building the muscles that are located around the joints. On a daily routine, take the initiative to stretch and do some gentle exercise right before getting into bed.


Ensure that you walk for at least for 30 minutes, or more each day. Also, avoid smoking as it increases the damage of the connective tissues, making you weaker. For the medications, speak to your doctor and let them recommend the most appropriate medication for you. This is because medications that provide arthritis pain relief often have side effects when consumed for a long period.


About Osteo Relief Institute


The Osteo Relief Institute doctors aim to assist patients to relieve their pain, reduce swelling & stiffness, as well as to increase the capability of the patients to move up and about. Osteo Relief Institute is invested in the health of their patients’ well-being by providing free introductory screening and evaluate the most suitable treatment.

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Lori Senecal-A High Ranking Corporate Leader’s of the 21st Century

Lori Senecal was hired as the Chief Executive Officer of CP +B in 2015. She is charged with the growth and global expansion of the company, and the management of 9 international headquarters of CP +B. Under Senecal’s leadership, Advertising Age awarded CP+B the award of “Creative Innovators of the Year”. In 2016, Advertising Age gave Lori and four other executives, the recognition of Agency Executives to Watch, a highly coveted award for CEOs.

According to, before she went to CP +B, Lori worked at MDC Partner Network as the president and CEO. She was involved in strategic management, and worked with the staff to promote cross-collaboration, and growth in the firm. Before her term at MDC, Lori was at KBS+ where she worked as CEO. Under her tenure at KBS+, the company grew from a 250 staff working locally, to a staff of 900 people working in international branches of the company. Her leadership is what made Crain acknowledge KBS+ as the “Best Places to Work in New York”. Under Lori’s watch, KBS+ has appeared on Advertising Age’s list of “Stand Out Agencies”.

Before working at KBS+, Lori Senecal served as the president of McCann Erickson in New York. She was also working for McCann Worldgroup, her role was that of a Global Chief Innovation Officer. In 2013, Lori was awarded the “Quantam Leap Award” by AWNY Game Changer Awards for her leadership and innovation. A year later, Lori made it to Advertising Age’s “Women to Watch” list, reports

Senecal Speaks out in Clueless or Subtly Strategic

Senecal outlined some lessons she had learned keeping an eye on celebrities in her article named “clueless or subtly strategic”. Senecal holds that media icons perform simple gestures into viral media moments. Some of the lessons corporations should pick from these celebrities are as follows:

  • Hire a great stylist: Markets are more sympathetic and responsive to consumer brands that have good stylists
  • Re-emergence: Consumers tend to react better and offer more support to those brands that make it back on top after languishing in doldrums
  • Exploring Multiple Disciplines: Many film icons have clothing lines, or are producers and directors of films.
  • Appearances: Consumers are attracted to significant changes. For example when a celebrity loses weight, or a company invests in small versions of their products, these actions are likely to receive a lot of hype.
  • Adopt a Cause: Celebrities who are involved with scandals are seen to be involved in humanitarian causes like giving to the poor, and donating to environmental groups, a strategy that gives them positive publicity despite their negative attributes.