There are few things more consistently impressive than the rise of certain entrepreneurs to the height of their industry. Bob Reina went from being a retired police officer to one of the most important names in video marketing. Nowadays, video marketing is a regular part of our day to day lives. From the apps we use to the websites we visit, every inch of free space is used to promote via video. Reina saw this concept as a possibility far before the likes of YouTube or Vimeo or even Instagram. Reina saw the power of video and he acted on it and as a result, Talk Fusion came to be.
Talk Fusion was established in 2007 by Bob Reina with the express goal of creating a platform that savvy marketers could use to get their message out far and wide. Talk Fusion’s initial concept was borne of necessity. Reina had been touring a house with a realtor when he decided to ship off a video to friends and family of the walk through. However, no email client would let Reina simply send off his video with ease. This was the seed that eventually became the Video Email application that Talk Fusion launched their company with. Every successful entrepreneur starts by addressing a specific need that they are passionate about and can capably solve.
As an entrepreneur, you need to do more than just rest on the laurels of a successful idea. Reina says of his career, “I’m just going to keep doing what I’ve always been doing: looking ahead to the future.” Reina goes on to explain that Talk Fusion’s job is never done and that they are focused on always innovating and changing lives with their industry. This is the way that all entrepreneurs should look at their potential business.
Reina is about more than just finding success for himself, he’s all about giving back to the world around him. Reina says, “Giving back is always an emotional experience unlike any other.” Reina’s worked hard to give back to numerous charities, including donating $1 million to the Humane Society of Tampa.